At Spread, we are a branding and design agency that helps businesses grow and connect through strategic branding, website design, and captivating content creation.
We work with start-ups, charities, businesses and organisations to clarify their purpose, find their voice, understand their customers, and define their goals.
Brand positioning defines the brand and describes its benefits. Simply put, it’s how you want to be perceived by your customers.
By helping you identify, and effectively profile, your target audience, we can consider the various ways they might interact with your brand. Understanding these interactions informs much of the brand strategy.
Your brand characteristics include its personality, voice, behaviours and identity markers. It’s all the things that help your customer recognise your brand.
Conducting a SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis of the organisation helps to support decision-making and develop key business growth strategies.
Your brand is how how you express yourself. Defining your brand, and communicating it consistently, builds confidence in your customer who knows what to expect from a relationship with your business across all platforms.
We work with your teams to create a full suite of intelligent and courageous logos, devices, colours and fonts that clearly communicate your brand.
What it is you want to say? And with what voice? Developing a distinctive narrative helps shape your brand in the most effective and powerful way. These words form the foundation of the brand and inform the visual identity, media and user experiences that follow.
We’ll develop a set of brand guidelines with typography, colour, iconography, image style and usage to help you stay on track with consistent brand application.
Here’s where we start to reach out to your audience by creating media across your varied touch points. So whether it’s advertising, campaigns, print materials or social media – everything will be tailored to your brand.
For customers who interact with your brand in the physical space we create attention-grabbing and memorable exhibition stands, experiences, signage and interior design.
Coordinating your brand across the physical and digital space is more important than ever. We translate your brand for the digital environment to create intuitive websites that connect you and your audience across a multitude of devices.
We shape comprehensive sitemaps to consider all the key pages in the site, showing their relationship to each other and defining how the site’s overall navigation should be structured. Wireframes then provide a detailed view of the content that will appear on each page.
The organisation’s brand plays an important role in this part of the process, as we visually convey key brand perceptual ideas within the design, and connect the site with all other forms of the organisation’s communications.
With designs approved, it’s time to flesh out the design of the pages, develop new content and refine old content, create videos, slideshows, podcasts and other media that will appear on the site.
Testing is critical to address issues before the site goes live. We place your new site on a private server to be reviewed and tested by a selected internal audience to ensure the integrity of the build ahead of the launch.
Let’s get your audience excited and engaged across all media with films that create awareness for your brand, promote your services or spotlight your products.
We’ll work with you to define your film’s goals before writing, editing and finalising the script with your distinctive brand narrative.
The script becomes visual as we illustrate your film frame by frame, allowing the story to come to life on the page, before filming begins.
We will work closely with you to create something that will tell your story, grab your audience’s attention and bring your message to life with stunning type on, text effect graphics or playful animation.
We conceive, write, shoot, direct and produce compelling films and short-form documentaries. Whether on location or in the studio, our films interrupt your audience and ensure that you’re seen.
Music, sound effects, visual effects, colour treatments and graphics are added to bring the film together to form the final broadcast product, and files are output ready for any device, screen or streaming platform.
They say that a picture tells a thousand words. Well, clichés are clichés for a reason – because they’re true. Our award-winning stills photography will make your business stand out from the crowd.
We always shoot to brief so we’ll work with you to understand what you want to say with your photography, how and where it’s going to be seen and what it’ll say about you.
The best editorial photography helps tell stories, and great commercial photography sells products. These are further strengthened with intelligent writing. We will combine the two to deliver the most compelling content.
Whether in the studio, on location in post-conflict zones or covering local events, our team have many years experience capturing newsworthy images alongside the production of powerfully written stories that will cut through the noise to get your story noticed.
Our creative studio houses its own photography studio for portraiture, fashion and product photography, and we travel internationally on assignment using modern professional digital equipment in pursuit of world-class imagery.
We apply stylish colouring themes and subtle photo editing to give your images the final touch before printing or digital publication. We work with our print and digital partners to ensure that your investment is well rewarded, wherever its placed.